About Lino Richter

Lino Richter is an accomplished leader in affiliate marketing with nearly 15 years of experience in Online Marketing. His expertise spans Performance Marketing, Affiliate Marketing, Product Search & Price Comparison, Lead Generation, Dynamic Retargeting, Native Advertising, and Content Commerce.

🚀 Professional Journey

Lino has managed campaigns with up to 9-digit revenues and 8-digit budgets, gaining valuable insights across networks, advertisers, and publishers.

🧑‍💼 Leadership Excellence

With nearly a decade as a team lead, Lino has spearheaded initiatives at companies like FUNKE Media Group and Rakuten Germany, driving growth and innovation.

🎯 Strategic Vision

Lino's work is defined by strategic foresight, helping businesses align their affiliate programs with measurable objectives and long-term success.

💡 Innovative Solutions

He led the development of FUNKE Media Group's PerformanceStory, revolutionizing Content Commerce through dynamic strategies and solutions.

🏢 Current Role

As Country Manager Germany at Daisycon, Lino fosters strategic partnerships, enabling advertisers and publishers to achieve outstanding results.

📣 Industry Influence

A sought-after speaker and thought leader, Lino regularly shares insights on affiliate marketing trends, helping others navigate this dynamic field.